by Tracey-Renee | Apr 25, 2016 | Design, Inspiration, Journal
Confession: I make a lot of restaurant decisions based purely on the logo and branding. Such was the case when I was in Las Vegas and took a “gamble” on a burger place I’d never heard of. Among all the glitz, glam and flashing lights on The Strip;...
by Tracey-Renee | Feb 23, 2016 | Art, Design, Inspiration
As a graphic/web designer I am always fascinated by new colors, textures and trends. Although I’m not big on experimenting with hairstyles (most days I just resort to a messy bun), I look forward to seeing the creative styles each year at the Bronner Bros....
by Tracey-Renee | Feb 12, 2016 | Design, Inspiration, Journal
Happy Valentine’s Day! Those three words often conjure up cringe-worthy images of cheesy teddy bears, cellophane wrapped carnations and over-priced greeting cards. It sucks that an occasion to celebrate love (in all forms) has been reduced to an anxiety-filled...
by Tracey-Renee | Jan 3, 2016 | Design, Inspiration, Journal, Life
It’s Not How Good You Are, It’s How Good You Want To Be by Paul Arden is one of my favorite books. I’ve read it countless times and will probably read it many times again in the future. It’s a great jump start whenever I feel like I’m in...
by Tracey-Renee | Oct 2, 2015 | Design, Journal
Growing up in Wisconsin – specifically in Milwaukee- it was inevitable that I was influenced by German culture. The City is “decorated” with German architecture and chock-ful of breweries and beer halls. I mean, they don’t call the team the...
by Tracey-Renee | Sep 28, 2015 | Design, Journal
This has been an eventful time for modernizing tech logos. In early September Google launched an updated brand identity and the following day Verizon unveiled its new logo. The new Verizon logo – designed in partnership with Pentagram – is the...