DESIGN
BRAND BOARD: OKTOBERFEST
Growing up in Wisconsin - specifically in Milwaukee- it was inevitable that I was influenced by German culture. The City is "decorated" with German architecture and chock-ful of breweries and beer halls. I mean, they don't call the team the Milwaukee "Brewers" without...
A TALE OF TWO LOGOS
This has been an eventful time for modernizing tech logos. In early September Google launched an updated brand identity and the following day Verizon unveiled its new logo. The new Verizon logo - designed in partnership with Pentagram - is the company's first brand...
WARMING UP TO MARSALA
Yeah, so about Marsala… Honestly, I was completely underwhelmed when Marsala was named the 2015 Pantone Color of the Year. If there was such a thing as a “cyber side-eye” it would describe my reaction to Marsala when it starting flooding my Instagram feed shortly...
BRAND BOARD: CALIFORNIA LOVE
I can’t believe that it’s summer already. When did that happen? “California Love” by Tupac is always in rotation on my summer playlist. It also serves as the inspiration for this Summer Brand Board which captures the energy of Southern California. Nothing is more...